Nestle Announces Plans to Remove Artificial Flavors and Dyes from its Candy Products

Huge companies like Kraft, Coca Cola and Wal Mart have removed artificial food colors and dyes from the products that they distribute in other countries. untitledAnd as concerned parents voices continue to grow louder, Nestle has jumped on board and announced Tuesday they too will be changing the formula on over 250 of their products to remove unwanted artificial dyes and colors from their products to meet the same standards parents demand in the EU.

If you look at a box of Kraft Mac and Cheese in Europe you will not find food dyes in them.  They’ve reformulated their product lines in other countries to no longer include these food dyes, and they did it in response to consumer demand and an extraordinary study called The Southampton Study.

“Nestlé UK does not manufacture children’s products that contain any of the additives investigated by the FSA [Southampton] research. . . . and from September 2007, the UK’s favourite kids’ chocolate brand—Milky Bar—is to be made with all natural ingredients.” — Nestlé UK {source}

“We know that artificial colours are of concern to consumers, which is why, in 2006, Mars began a programme to remove them from our products. . . in November 2007, Starburst Chews became free from all artificial colours. . . . in December 2007, Skittles were made free from all the artificial colours highlighted in a landmark study by Southampton University. . . We have already removed four colours mentioned in the Southampton study from Peanut and Choco M&M’s, and are in the process of removing the final one so they too will be free from these artificials during 2008.”
— Mars UK

Consumers in the United States continue to be outraged at the blatantly obvious double standard as these companies continue to sell the SAME EXACT product with 2 sets of formulas.

Are kids in the US any less worthy of eating products that don’t contain Red#40 and Yellow#5, just two dyes that have been affectionately named “the rainbow of risks” from the Center of Science in the Public Interest.

Consumers demands (and voices) are growing.  They aren’t asking for companies to reinvent their products, they are just looking for the same (less harmful) ingredients they already use in their products overseas.

Nestle has responded on Tuesday by announcing it will remove the artificial flavors and dyes from 250 different products.  “We know that candy consumers are interested in broader food trends around fewer artificial ingredients,” says Doreen Ida, president, Nestlé USA Confections & Snacks.

These changes will affect well known candy bars like the Butterfinger, Nestlé Crunch, Baby Ruth, Raisinets, Goobers, Sno Caps, 100 Grand Bar, Oh Henry, Chunky, and Skinny Cow.

Consumers can expect to see these new versions on store shelves by the end of 2015.

Products such as Butterfinger will now contain fruit from the achiote tree to replace the color dye and Crunch bars will no longer use artificial vanillin for flavoring, but natural vanilla flavor instead.

What a concept!!

Concerns stem from parents of young children who show signs of or have been diagnosed with ADHD.  Food dyes are made from petroleum and cause inflammation in our system which affects the brain, especially in younger children.  Nearly 50% of the time, removing the dyes eliminates the ADHD diagnoses.  {source}

Nestle also announced its plans to investigate alternatives to the caramel coloring that it uses in some of their products.  The artificial colors found in these drinks are made by reacting sugars with ammonia and sulfites.  This chemical reaction makes compounds 2-methylimidazole and 4 methylimidazole.

Long term exposure to these compounds increased lung, liver or thyroid cancer in mice or rats, according to a study done in 2007 by the government’s National Toxicology Program [source].

“Nestlé’s decision to remove artificial dyes and artificial flavors from all its chocolates by the end of the year won’t turn its candy into a health food,” Lisa Lefferts, Senior Scientist at the Center for Science in the Public Interest, tells Consumerist, “but it is an improvement, and will be appreciated by many parents whose children suffer adverse reactions to food dyes. Artificial flavors are less of a concern.”

Keep making noise parents.  Our voices are being heard loud and clear!

Print Friendly, PDF & Email

Speak Your Mind